The very first question that comes to our mind when we think about beauty photo retouching is the amount of flexibility we will have to play around with the model’s physical features. Skin polishing, hair texture enhancements, teeth whitening, skin color correction, physical trait correction and body proposition enhancements are just a few to name among the long list of photo retouching used for commercial purpose. Photo retouching for magazines or models endorsing products is one essential component that we can’t do away with.
These kinds of photo retouching techniques are deceptive by all means and hence used mostly for advertisements, in magazines, and other promotional mediums like banners or posters. Photoshop experts are good are creating illusions that can’t be singled out from natural images and hence such photo retouching techniques are valued high in marketing field.
As a matter of fact, the public who seemed to be carried away by such artificial beauty know that this is not real. In spite of the fact that people are well informed about this prosthetic photo retouching enhancements, they admire them by all means and continue to encourage it by buying products that are endorsed with such tactics.
Having a flawless skin like the once you see on the magazine covers are almost impossible but, beauty retouching opens this opportunity at least in photographs. Photo retouching is also called as digital makeup as it enhances a person’s natural look just like makeup. In this technique, a photo shop expert can add eyeliner, extend eye lashes, add lip color, blush and all sorts of makeup with the photo retouching tool. Apart from regular beautification jobs, photo retouching is also used to digitally change the features of a person or manipulate a normal photo into a surreal art work.
Commercial uses of beauty retouching are ever growing as it can open endless opportunities for reaching people. Photo retouching techniques are looked up on as an important tool in the post production phase of all photo shoots. Before reaching the common floor, every click is processed and enhanced so that it can convey the necessary message through photographs. Though people are not blindly following everything that they see, advertisers and film makers seem to hog all possible benefits that these manipulated photos can bring in. Photoshop is one of the most used photo editing software that is been used extensively by artist all over the world. Every photo editing artist has their own expertise and they are used according to their output type.